Linkedin Featured Portfolio
︎ A tool for professionals to show off their work. ︎
Challenge
Limiting format to showcase work.
Users often resort to other platforms like a personal
website or Github to display their visual, animated, and coded work.
Solution
Linkedin Featured Portfolio
A seamless and user-friendly experience for makers to upload and showcase their projects while enabling opportunities for engagement from their community.
Research & Synthesis
Understanding Our Target Users
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Includes just enough information on their profiles.“I try to keep my profile minimal, if they’re curious enough they’ll click into my portfolio website.”
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Prioritizes personal branding and aesthetics."I really like to have a certain aesthetic and style showcased in my portfolio. The customizations set me apart."
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Looking to increase visibility.“I intend to give a proof of the quality in my portfolio, and hope people will see and want to connect with me.”
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Social media as portfolio of work.“Through Instagram, we’d see a photoshoot we really like and a lot of times the publication will tag the artist. Artists like that will have Instagram as their portfolio.”
Key Features
Generating lots of ideas, and prioritizing value + impact.
︎ Integration
Link and auto-populate assets from a personal website.
︎ Engagement
Invite teammates to comment on project collaboration experience.
Invite Linkedin community to provide feedback on the work.
︎ Personalzation
Personalize the color of the featured portfolio.
Usability Testing
Identifying usability issues & making informed revisions.
Final Design
Linkedin Featured Portfolio, a tool to show off your work.
Linkedin Featured Portfolio, a tool to show off your work.
︎ Integration
Connect existing portfolio website and auto-populate content.
Add project pages within a Featured Portfolio.
︎ Engagement
Add hashtags to optimize the portfolio in search results.
︎ Engagement
Add project collaborators.
Invite collaborators to comment on teamwork experience.
︎ Personalization
Customize appearance of portfolio pages by selecting from preset colors and gradients.
︎ Personalzation
View featured portfolio in Linkedin profile.
︎ Engagement
Receive comments and feedback from the Linkedin community.
Next Steps
Further Revisions
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Users wanted the option to remove images that were auto-populated when adding their portfolio and project pages.
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Users wanted the clarity of whether saving the portfolio would publish it to their feed or notify their network of their update.︎︎︎
They would like the option to add a caption and publish it to the news feed for their connections to view.